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0844 371 1003
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£729.00 (Inc VAT)
Home Delivery (5-7 days)
Packing 12.3 million pixels, the large APS-C CMOS sensor debuts a new standard in high sensitivity/low noise performance and superior image quality, achieving about 10 times the sensitivity of any conventional FinePix compact to date. In addition, using an ingenious approach to the drive and mechanics of the sensor, heat generated by the large-size sensor is effectively dissipated, preventing degradation of performance and image quality.

Sensor Center Sensor Edge Area
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I. Before Customization |
1. Light |
Customized to Maximize Lens Performance
By optimising the arrangement of the microlens array for the special FinePix X100 lens, the angle of captured incident light from the lens is expanded, improving light collection all the way to the edge area of the image sensor. As a result, a sufficient quantity of light can be directed to the photodiodes for the production of exceptionally sharp and clear image quality even in the image edge areas.

Before Customization After Customization
The synergy of the APS-C CMOS Sensor and the new EXR Processor produces exceptional image quality every time you press the shutter. Featuring dual CPUs, EXR Core and a Reconfigurable Processor, this next-generation processing engine elevates the performance of Fujifilm's innovative EXR technology trio: HR (High Resolution), DR (Wide Dynamic Range) and SN (High Sensitivity & Low Noise). While delivering the highest image quality every produced by a FinePix camera, the EXR Processor also lets you enjoy a host of advanced functions such as HD Video and high-speed continuous shooting. The chip also integrates a new Vector Graphics Processor that drives the improved image quality and readability of the new GUI.

EXR Technology Trio
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HR: High Resolution Technology |
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DR: Wide Dynamic Range Technology |
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SN: High Sensitivity & Low Noise Technology |
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Color Photography
Just like choosing the ideal film for your creative direction, this easy-to-use mode lets you simulate the color and tonal qualities of color reversal film types loved by professional photographers: the true-to-scene natural look of PROVIA, the vibrant tonality and saturated colors of Velvia, and the silky soft look and beautiful skin tones of ASTIA. The FinePix X100 makes it simple to take photographs with distinctive Fujichrome color - a quality that only film could previously capture.
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PROVIA |
Velvia |
ASTIA |
Monochrome Photography
Replicating the effects of monochrome film photography, the FinePix X100 lets you use color filters to expand your photographic interpretation. Heighten contrast with the Ye filter and R filter. Brighten greens and deepen reds with the G filter. Just as you once selected a filter and printing paper to complement your creative vision, the FinePix X100 empowers expression with a choice of an array of image quality enhancement functions.
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No filter |
Ye Filter |
R Filter |
G Filter |
Dynamic range can be expanded to prevent “blackout” or “washout” of the subject in high contrast lighting and bring out the detail in shadow and highlights. In addition to automatic optimisation, the user can manually select 100%, 200% and 400% dynamic range. Capture natural gradations from the brightest to the darkest parts of the image just as the eye sees them.

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Color, Tone & Sharpness Adjustment |
2 Color Space Types |
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Noise Reduction Control |
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White Balance Settings |
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Kelvin Value Setting |
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Precise White Balance Setting |
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ISO Sensitivity |
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ISO200~6400 Sensitivity Setting Range |
ISO Ceiling Setting & Minimum Shutter Speed Limit |
Empowering you with a choice of 4 different auto bracketing functions (AE, ISO Sensitivity, Dynamic Range and Film Simulation), the FinePix X100 lets you experience the wide world of photographic expression.
Dynamic Range Bracketing
Select this bracketing mode, press the shutter once and capture 3 exposures of the same scene with high-speed continuous shooting, each at a different dynamic range setting (100%, 200% and 400%).

100% 200% 400%
Film Simulation Bracketing
One press of the shutter produces 3 images of the scene, each with a different Film Simulation effect (PROVIA, Velvia and ASTIA) based on a single exposure.

PROVIA Velvia ASTIA
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AE Bracketing |
ISO Sensitivity Bracketing |
The combination of the high readout speed of the CMOS sensor and the improved processing speed of the EXR Processor enable the FinePix X100 to shoot 5 frames per second (maximum capacity: 10 frames). Capture a series of exposures of moving subjects and other challenging photographic scenes with high-speed continuous shooting performance and later select the best shot.
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49 Points Selectable AF |
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0.01s Shutter Time Lag |
High-speed Contrast Detection Auto Focus |
2 Manual Focusing Methods |
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Other Focus Features |
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AF Assist Lamp for Low-Light Scenes |
High-precision AF Even for Macro Shooting |
Diopter Adjustment Dial |
Adopting Fujifilm's original TTL automatic flash control technology, the built-in high-precision flash system is ready to supplement lighting when shooting small items or capturing special occasions indoors and other low-light scenes. When even more light is required or shooting with the lens hood attached, you can use a separately sold TTL flash.
As you sweep the camera across the scene, the FinePix X100 captures multiple images and seamlessly stitches them together into a single panorama photo. Even when enlarged to an A3 size print, there is virtually no loss of resolution. Holding the camera horizontally or vertically, Motion Panorama lets you shoot 120° or 180° views.

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